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Design Essentials
Agave & Lavender Moisturizing & Strengthening Shampoo

Versus

Not Your Mother’s
Smooth Moves Shampoo

Design Essentials Agave and Lavender Moisturizing and Strengthening Shampoo.

Product category and function

Agave & Lavender Moisturizing & Strengthening Shampoo

Smooth Moves Shampoo

Shampoos	Shampoos
Cleansers to remove dirt, oil, and buildup from hair.	Cleansers to remove dirt, oil, and buildup from hair.
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Ingredient highlights

Agave & Lavender Moisturizing & Strengthening Shampoo

Smooth Moves Shampoo

Ingredient info	Ingredient info
Alcohol-free Paraben-free SLS-free Mica-free Fragrance-free	Alcohol-free Paraben-free SLS-free Mica-free Fragrance-free cruelty-free

Full ingredient list

Agave & Lavender Moisturizing & Strengthening Shampoo

Smooth Moves Shampoo

No. of common ingredients = 0
Deionized water, sodium c14-16 olefin sulfonate, cocamidopropyl hydroxysultaine, polyquaternium-7, cocamide mea, propanediol, acrylamidopropyltrimonium chloride/acrylamide copolymer, phenoxyethanol, benzoic acid, ethylhexylglycerin, glycereth-2 cocoate, glycol distearate, agave tequilana leaf extract, lavandula angustifolia (lavender) flower extract, vitis vinifera (grape) seed extract, mangifera indicia (mango) fruit extract, dc violet no. 2, dc red no. 33 powder, fdc blue no. 1 powder, fragrance 6	Water (aqua), sodium lauroyl sarcosinate, sodium cocoyl isethionate, cocamidopropyl hydroxysultaine, peg-150 distearate, glycol distearate, hydrolyzed pea protein, hydrolyzed vegetable protein, macadamia ternifolia seed oil, sodium hyaluronate, isopentyldiol, polyquaternium-10, bisamino peg/ppg-41/3 aminoethyl pg-propyl dimethicone, tetrasodium glutamate diacetate, fragrance (parfum), phenoxyethanol, ethylhexylglycerin, citric acid

No. of common ingredients = 0

Total Number of ingredients = 20

Total Number of ingredients = 18

Deionized water, sodium c14-16 olefin sulfonate, cocamidopropyl hydroxysultaine, polyquaternium-7, cocamide mea, propanediol, acrylamidopropyltrimonium chloride/acrylamide copolymer, phenoxyethanol, benzoic acid, ethylhexylglycerin, glycereth-2 cocoate, glycol distearate, agave tequilana leaf extract, lavandula angustifolia (lavender) flower extract, vitis vinifera (grape) seed extract, mangifera indicia (mango) fruit extract, dc violet no. 2, dc red no. 33 powder, fdc blue no. 1 powder, fragrance

Water (aqua), sodium lauroyl sarcosinate, sodium cocoyl isethionate, cocamidopropyl hydroxysultaine, peg-150 distearate, glycol distearate, hydrolyzed pea protein, hydrolyzed vegetable protein, macadamia ternifolia seed oil, sodium hyaluronate, isopentyldiol, polyquaternium-10, bisamino peg/ppg-41/3 aminoethyl pg-propyl dimethicone, tetrasodium glutamate diacetate, fragrance (parfum), phenoxyethanol, ethylhexylglycerin, citric acid

Notable ingredients

Agave & Lavender Moisturizing & Strengthening Shampoo

Smooth Moves Shampoo

Antioxidant: Vitis vinifera (grape) seed extract

Solvent: Deionized water, Propanediol

Anti-microbial: Phenoxyethanol, Vitis vinifera (grape) seed extract

Solvent: Water (aqua), Isopentyldiol

Anti-microbial: Phenoxyethanol

Buffering: Citric acid

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Ingredients with their functions

Agave & Lavender Moisturizing & Strengthening Shampoo

Smooth Moves Shampoo

Deionized water

Also-called: Aqua, Aqua/Water, Water/Aqua/Eau, Aqua/Water/Eau | Function: Skin conditioning, Solvent

Water serves as a fundamental component in skincare products, often listed as the first ingredient, which means it's the most abundant. It acts as a solvent, helping to dissolve other ingredients and facilitate the application and absorption of products.

Sodium c14-16 olefin sulfonate

Function: Surfactant/Cleansing

We don’t have a detailed description of this ingredient yet.

Cocamidopropyl hydroxysultaine

Function: Viscosity controlling, Surfactant/Cleansing, Skin conditioning

We don’t have a detailed description of this ingredient yet.