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Living Proof
Clarifying Detox Shampoo

Versus

Not Your Mother’s
Superior Strength Shampoo

Product category and function

Clarifying Detox Shampoo

Superior Strength Shampoo

Shampoos	Shampoos
Cleansers to remove dirt, oil, and buildup from hair.	Cleansers to remove dirt, oil, and buildup from hair.
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Ingredient highlights

Clarifying Detox Shampoo

Superior Strength Shampoo

Ingredient info	Ingredient info
Alcohol-free Paraben-free SLS-free Mica-free Fragrance-free vegan cruelty-free	Alcohol-free Paraben-free SLS-free Mica-free Fragrance-free cruelty-free

Full ingredient list

Clarifying Detox Shampoo

Superior Strength Shampoo

No. of common ingredients = 0
Water/eau/aqua, sodium lauroyl methyl isethionate, cocamidopropyl hydroxysultaine, sodium methyl cocoyl taurate, decyl glucoside, cetearyl alcohol, glyceryl caprylate/caprate, cetyl alcohol, cetyl stearate, charcoal powder, betaine, sodium cocoyl alaninate, tetrasodium glutamate diacetate, hydroxyphenyl propamidobenzoic acid, sodium polystyrene sulfonate, peg-5 ethylhexanoate, glyceryl stearate, isostearyl isostearate, stearic acid, potassium cetyl phosphate, glycerin, steareth-20, peg-75 stearate, trideceth-9, ceteth-20, acrylates/c10-30 alkyl acrylate crosspolymer, fragrance/parfum, sodium hydroxide, propanediol, ethylhexylglycerin, hydroxyacetophenone, linalool, hexyl cinnamal, citronellol, limonene 10	Water (aqua)(eau), sodium cocoyl isethionate, sodium lauroyl methyl isethionate, cocamidopropyl hydroxysultaine, peg-120 methyl glucose dioleate, glycol distearate, propanediol, cocodimonium hydroxypropyl hydrolyzed rice protein, oryza sativa (rice) extract, moringa oleifera leaf extract, polyquaternium-10, tetrasodium glutamate diacetate, fragrance (parfum), linalool, limonene, hexyl cinnamal, phenoxyethanol, ethylhexylglycerin, citric acid, caramel

No. of common ingredients = 0

Total Number of ingredients = 35

Total Number of ingredients = 20

Water/eau/aqua, sodium lauroyl methyl isethionate, cocamidopropyl hydroxysultaine, sodium methyl cocoyl taurate, decyl glucoside, cetearyl alcohol, glyceryl caprylate/caprate, cetyl alcohol, cetyl stearate, charcoal powder, betaine, sodium cocoyl alaninate, tetrasodium glutamate diacetate, hydroxyphenyl propamidobenzoic acid, sodium polystyrene sulfonate, peg-5 ethylhexanoate, glyceryl stearate, isostearyl isostearate, stearic acid, potassium cetyl phosphate, glycerin, steareth-20, peg-75 stearate, trideceth-9, ceteth-20, acrylates/c10-30 alkyl acrylate crosspolymer, fragrance/parfum, sodium hydroxide, propanediol, ethylhexylglycerin, hydroxyacetophenone, linalool, hexyl cinnamal, citronellol, limonene

Water (aqua)(eau), sodium cocoyl isethionate, sodium lauroyl methyl isethionate, cocamidopropyl hydroxysultaine, peg-120 methyl glucose dioleate, glycol distearate, propanediol, cocodimonium hydroxypropyl hydrolyzed rice protein, oryza sativa (rice) extract, moringa oleifera leaf extract, polyquaternium-10, tetrasodium glutamate diacetate, fragrance (parfum), linalool, limonene, hexyl cinnamal, phenoxyethanol, ethylhexylglycerin, citric acid, caramel

Notable ingredients

Clarifying Detox Shampoo

Superior Strength Shampoo

Antioxidant: Hydroxyacetophenone

Solvent: Water/eau/aqua, Glycerin, Limonene, Propanediol

Abrasive: Charcoal powder

Solvent: Water (aqua)(eau), Limonene, Propanediol

Abrasive: Oryza sativa (rice) extract

Absorbent: Oryza sativa (rice) extract

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Ingredients with their functions

Clarifying Detox Shampoo

Superior Strength Shampoo

Water/eau/aqua

Also-called: Aqua, Aqua/Water, Water/Aqua/Eau, Aqua/Water/Eau | Function: Skin conditioning, Solvent

Water serves as a fundamental component in skincare products, often listed as the first ingredient, which means it's the most abundant. It acts as a solvent, helping to dissolve other ingredients and facilitate the application and absorption of products.

Sodium lauroyl methyl isethionate

Function: Surfactant/Cleansing

We don’t have a detailed description of this ingredient yet.

Cocamidopropyl hydroxysultaine

Function: Viscosity controlling, Surfactant/Cleansing, Skin conditioning

We don’t have a detailed description of this ingredient yet.