Disclosure: This page may contain affiliate links. Read our full disclosure policy.

Not Your Mother’s
Superior Strength Shampoo

Versus

amika:
Normcore Signature Shampoo

Product category and function

Superior Strength Shampoo

Normcore Signature Shampoo

Shampoos	Shampoos
Cleansers to remove dirt, oil, and buildup from hair.	Cleansers to remove dirt, oil, and buildup from hair.
----	----

Ingredient highlights

Superior Strength Shampoo

Normcore Signature Shampoo

Ingredient info	Ingredient info
Alcohol-free Paraben-free SLS-free Mica-free Fragrance-free cruelty-free	Alcohol-free Paraben-free SLS-free Mica-free Fragrance-free

Full ingredient list

Superior Strength Shampoo

Normcore Signature Shampoo

No. of common ingredients = 0
Water (aqua)(eau), sodium cocoyl isethionate, sodium lauroyl methyl isethionate, cocamidopropyl hydroxysultaine, peg-120 methyl glucose dioleate, glycol distearate, propanediol, cocodimonium hydroxypropyl hydrolyzed rice protein, oryza sativa (rice) extract, moringa oleifera leaf extract, polyquaternium-10, tetrasodium glutamate diacetate, fragrance (parfum), linalool, limonene, hexyl cinnamal, phenoxyethanol, ethylhexylglycerin, citric acid, caramel 9	Water/eau/aqua, sodium cocoyl isethionate, cocamidopropylamine oxide, cocamidopropyl hydroxysultaine, glycol distearate, coconut acid, hippophae rhamnoides (sea buckthorn/argousier) fruit/seed oil, glycerin, sodium isethionate, peg-150 distearate, caprylyl glycol, guar hydroxypropyltrimonium chloride, ethylhexylglycerin, hexylene glycol, citric acid, sodium chloride, polyquaternium-7, cocamidopropyl betaine, phenoxyethanol, fragrance/parfum, benzyl benzoate, hydroxycitronellal, limonene

No. of common ingredients = 0

Total Number of ingredients = 20

Total Number of ingredients = 23

Water (aqua)(eau), sodium cocoyl isethionate, sodium lauroyl methyl isethionate, cocamidopropyl hydroxysultaine, peg-120 methyl glucose dioleate, glycol distearate, propanediol, cocodimonium hydroxypropyl hydrolyzed rice protein, oryza sativa (rice) extract, moringa oleifera leaf extract, polyquaternium-10, tetrasodium glutamate diacetate, fragrance (parfum), linalool, limonene, hexyl cinnamal, phenoxyethanol, ethylhexylglycerin, citric acid, caramel

Water/eau/aqua, sodium cocoyl isethionate, cocamidopropylamine oxide, cocamidopropyl hydroxysultaine, glycol distearate, coconut acid, hippophae rhamnoides (sea buckthorn/argousier) fruit/seed oil, glycerin, sodium isethionate, peg-150 distearate, caprylyl glycol, guar hydroxypropyltrimonium chloride, ethylhexylglycerin, hexylene glycol, citric acid, sodium chloride, polyquaternium-7, cocamidopropyl betaine, phenoxyethanol, fragrance/parfum, benzyl benzoate, hydroxycitronellal, limonene

Notable ingredients

Superior Strength Shampoo

Normcore Signature Shampoo

Solvent: Water (aqua)(eau), Limonene, Propanediol

Abrasive: Oryza sativa (rice) extract

Absorbent: Oryza sativa (rice) extract

Solvent: Water/eau/aqua, Benzyl benzoate, Glycerin, Hexylene glycol, Limonene

Anti-microbial: Benzyl benzoate, Hippophae rhamnoides (sea buckthorn/argousier) fruit/seed oil, Phenoxyethanol

Buffering: Citric acid

Load all

Ingredients with their functions

Superior Strength Shampoo

Normcore Signature Shampoo

Water (aqua)(eau)

Also-called: Aqua, Aqua/Water, Water/Aqua/Eau, Aqua/Water/Eau | Function: Skin conditioning, Solvent

Water serves as a fundamental component in skincare products, often listed as the first ingredient, which means it's the most abundant. It acts as a solvent, helping to dissolve other ingredients and facilitate the application and absorption of products.

Sodium cocoyl isethionate

Function: Surfactant/Cleansing

We don’t have a detailed description of this ingredient yet.

Sodium lauroyl methyl isethionate

Function: Surfactant/Cleansing

We don’t have a detailed description of this ingredient yet.