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Paul Mitchell
Platinum Plus Purple Shampoo

Versus

Aveda
Blonde Revival Purple Toning Shampoo

Product category and function

Platinum Plus Purple Shampoo

Blonde Revival Purple Toning Shampoo

Shampoos	Shampoos
Cleansers to remove dirt, oil, and buildup from hair.	Cleansers to remove dirt, oil, and buildup from hair.
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Ingredient highlights

Platinum Plus Purple Shampoo

Blonde Revival Purple Toning Shampoo

Ingredient info	Ingredient info
Alcohol-free Paraben-free SLS-free Mica-free Fragrance-free vegan cruelty-free	Alcohol-free Paraben-free SLS-free Mica-free Fragrance-free cruelty-free

Full ingredient list

Platinum Plus Purple Shampoo

Blonde Revival Purple Toning Shampoo

No. of common ingredients = 0
Water (aqua, eau), sodium c14-16 olefin sulfonate, cocamidopropyl betaine, cocamide mipa, glycerin, glycol stearate, hedychium coronarium (white ginger) root extract, anthemis nobilis flower extract, rosmarinus officinalis leaf extract, simmondsia chinensis seed oil, ascophyllum nodosum extract, di-c12-13 alkyl malate, sodium chloride, guar hydroxypropyltrimonium chloride, citric acid, sodium hydroxide, tetrasodium edta, isopropanolamine, alcohol, bisamino peg/ppg-41/3 aminoethyl pg-propyl dimethicone, peg-12 dimethicone, magnesium nitrate, magnesium chloride, methylchloroisothiazolinone, methylisothiazolinone, phenoxyethanol, ext. violet 2 (ci 60730), fragrance (parfum), benzyl benzoate, hydroxycitronellal. 10	Water/aqua/eau, sodium cocoyl isethionate, propanediol, glyceryl oleate, coco-glucoside, sodium methyl cocoyl taurate, babassuamidopropyl betaine, hydroxypropyl starch phosphate, glycol stearate, guar hydroxypropyltrimonium chloride, glycerin, passiflora edulis seed oil, euterpe oleracea fruit oil, oryza sativa (rice) bran oil, tocopherol, sodium chloride, citric acid, fragrance (parfum), limonene, citronellol, amyl cinnamal, geraniol, hydroxycitronellal, sodium phytate, potassium sorbate, sodium benzoate, phenoxyethanol, ext. violet 2 (ci 60730).

No. of common ingredients = 0

Total Number of ingredients = 30

Total Number of ingredients = 28

Water (aqua, eau), sodium c14-16 olefin sulfonate, cocamidopropyl betaine, cocamide mipa, glycerin, glycol stearate, hedychium coronarium (white ginger) root extract, anthemis nobilis flower extract, rosmarinus officinalis leaf extract, simmondsia chinensis seed oil, ascophyllum nodosum extract, di-c12-13 alkyl malate, sodium chloride, guar hydroxypropyltrimonium chloride, citric acid, sodium hydroxide, tetrasodium edta, isopropanolamine, alcohol, bisamino peg/ppg-41/3 aminoethyl pg-propyl dimethicone, peg-12 dimethicone, magnesium nitrate, magnesium chloride, methylchloroisothiazolinone, methylisothiazolinone, phenoxyethanol, ext. violet 2 (ci 60730), fragrance (parfum), benzyl benzoate, hydroxycitronellal.

Water/aqua/eau, sodium cocoyl isethionate, propanediol, glyceryl oleate, coco-glucoside, sodium methyl cocoyl taurate, babassuamidopropyl betaine, hydroxypropyl starch phosphate, glycol stearate, guar hydroxypropyltrimonium chloride, glycerin, passiflora edulis seed oil, euterpe oleracea fruit oil, oryza sativa (rice) bran oil, tocopherol, sodium chloride, citric acid, fragrance (parfum), limonene, citronellol, amyl cinnamal, geraniol, hydroxycitronellal, sodium phytate, potassium sorbate, sodium benzoate, phenoxyethanol, ext. violet 2 (ci 60730).

Notable ingredients

Platinum Plus Purple Shampoo

Blonde Revival Purple Toning Shampoo

Soothing: Rosmarinus officinalis leaf extract

Antioxidant: Rosmarinus officinalis leaf extract

Solvent: Water (aqua, eau), Alcohol, Benzyl benzoate, Glycerin

Antioxidant: Tocopherol

Solvent: Water/aqua/eau, Glycerin, Limonene, Propanediol

Anti-microbial: Phenoxyethanol

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Ingredients with their functions

Platinum Plus Purple Shampoo

Blonde Revival Purple Toning Shampoo

Water (aqua, eau)

Also-called: Aqua, Aqua/Water, Water/Aqua/Eau, Aqua/Water/Eau | Function: Skin conditioning, Solvent

Water serves as a fundamental component in skincare products, often listed as the first ingredient, which means it's the most abundant. It acts as a solvent, helping to dissolve other ingredients and facilitate the application and absorption of products.

Sodium c14-16 olefin sulfonate

Function: Surfactant/Cleansing

We don’t have a detailed description of this ingredient yet.

Cocamidopropyl betaine

Function: Viscosity controlling, Surfactant/Cleansing, Skin conditioning

We don’t have a detailed description of this ingredient yet.