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Paul Mitchell
Platinum Plus Purple Shampoo

Versus

Beauty Pie
Violet Toning Elixir Brightening Shampoo

Product category and function

Platinum Plus Purple Shampoo

Violet Toning Elixir Brightening Shampoo

Shampoos	Shampoos
Cleansers to remove dirt, oil, and buildup from hair.	Cleansers to remove dirt, oil, and buildup from hair.
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Ingredient highlights

Platinum Plus Purple Shampoo

Violet Toning Elixir Brightening Shampoo

Ingredient info	Ingredient info
Alcohol-free Paraben-free SLS-free Mica-free Fragrance-free vegan cruelty-free	Alcohol-free Paraben-free SLS-free Mica-free Fragrance-free

Full ingredient list

Platinum Plus Purple Shampoo

Violet Toning Elixir Brightening Shampoo

No. of common ingredients = 0
Water (aqua, eau), sodium c14-16 olefin sulfonate, cocamidopropyl betaine, cocamide mipa, glycerin, glycol stearate, hedychium coronarium (white ginger) root extract, anthemis nobilis flower extract, rosmarinus officinalis leaf extract, simmondsia chinensis seed oil, ascophyllum nodosum extract, di-c12-13 alkyl malate, sodium chloride, guar hydroxypropyltrimonium chloride, citric acid, sodium hydroxide, tetrasodium edta, isopropanolamine, alcohol, bisamino peg/ppg-41/3 aminoethyl pg-propyl dimethicone, peg-12 dimethicone, magnesium nitrate, magnesium chloride, methylchloroisothiazolinone, methylisothiazolinone, phenoxyethanol, ext. violet 2 (ci 60730), fragrance (parfum), benzyl benzoate, hydroxycitronellal. 9	Aqua (water / eau), cocamidopropyl betaine, sodium c14-16 olefin sulfonate, sodium chloride, potassium lactate, phenoxyethanol, guar hydroxypropyltrimonium chloride, parfum (fragrance), acid violet 43, benzyl alcohol, propylene glycol, quaternium-80, citric acid, disodium edta, sodium pca, hexyl cinnamal, caprylyl glycol, decylene glycol, coco-glucoside, linalool, glyceryl oleate, limonene, benzyl salicylate, tocopheryl acetate, glycerin, vaccinium myrtillus fruit extract

No. of common ingredients = 0

Total Number of ingredients = 30

Total Number of ingredients = 26

Water (aqua, eau), sodium c14-16 olefin sulfonate, cocamidopropyl betaine, cocamide mipa, glycerin, glycol stearate, hedychium coronarium (white ginger) root extract, anthemis nobilis flower extract, rosmarinus officinalis leaf extract, simmondsia chinensis seed oil, ascophyllum nodosum extract, di-c12-13 alkyl malate, sodium chloride, guar hydroxypropyltrimonium chloride, citric acid, sodium hydroxide, tetrasodium edta, isopropanolamine, alcohol, bisamino peg/ppg-41/3 aminoethyl pg-propyl dimethicone, peg-12 dimethicone, magnesium nitrate, magnesium chloride, methylchloroisothiazolinone, methylisothiazolinone, phenoxyethanol, ext. violet 2 (ci 60730), fragrance (parfum), benzyl benzoate, hydroxycitronellal.

Aqua (water / eau), cocamidopropyl betaine, sodium c14-16 olefin sulfonate, sodium chloride, potassium lactate, phenoxyethanol, guar hydroxypropyltrimonium chloride, parfum (fragrance), acid violet 43, benzyl alcohol, propylene glycol, quaternium-80, citric acid, disodium edta, sodium pca, hexyl cinnamal, caprylyl glycol, decylene glycol, coco-glucoside, linalool, glyceryl oleate, limonene, benzyl salicylate, tocopheryl acetate, glycerin, vaccinium myrtillus fruit extract

Notable ingredients

Platinum Plus Purple Shampoo

Violet Toning Elixir Brightening Shampoo

Soothing: Rosmarinus officinalis leaf extract

Antioxidant: Rosmarinus officinalis leaf extract

Solvent: Water (aqua, eau), Alcohol, Benzyl benzoate, Glycerin

Antioxidant: Tocopheryl acetate

Solvent: Aqua (water / eau), Benzyl alcohol, Glycerin, Limonene, Propylene glycol

Anti-microbial: Phenoxyethanol

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Ingredients with their functions

Platinum Plus Purple Shampoo

Violet Toning Elixir Brightening Shampoo

Water (aqua, eau)

Also-called: Aqua, Aqua/Water, Water/Aqua/Eau, Aqua/Water/Eau | Function: Skin conditioning, Solvent

Water serves as a fundamental component in skincare products, often listed as the first ingredient, which means it's the most abundant. It acts as a solvent, helping to dissolve other ingredients and facilitate the application and absorption of products.

Sodium c14-16 olefin sulfonate

Function: Surfactant/Cleansing

We don’t have a detailed description of this ingredient yet.

Cocamidopropyl betaine

Function: Viscosity controlling, Surfactant/Cleansing, Skin conditioning

We don’t have a detailed description of this ingredient yet.